Museum Shops Association of Australia & New Zealand

The only professional organisation dedicated to cultural retail management in Australasia

MSAANZ18 Conference

2018 MSAANZ Conference

The 2018 MSAANZ Conference will be held from the 1st to the 3rd of August, at Melbourne Zoo in Melbourne, Australia. We are proud to announce Peter van Mullem from the Van Gogh Museum in Amsterdam as this year’s key note speaker, alongside a line up of both local and international industry specialists.

Peter is the Manager Ecommerce for Van Gogh Enterprises (VGME) who are the museum’s commercial subsidiary, and is a member of the senior management team. Prior to his role at the Van Gogh Museum, Peter managed eCommerce activities in several sectors (e.g. fashion, personal healthcare) where he developed his passion for improving the visitor experience with focus on improved results.


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